Freelancers' Saving Up 101

Savings… What crosses your mind when you hear the word ‘savings’?
Torture? Something inexplicably impossible? Something that’s undoubtedly hard to do? 
Back before I was married, the word ‘savings’ made me the most pessimistic person ever. I always thought it’s something torturous, something I wouldn’t be able to do. A little cash in hand and I would go shopping crazy. It’s a pretty common problem, I assume. It must seem hard to save money.